Bad copy introduces friction. Always. Users will pause and try to figure out what your writing means.

Concise, clear copy will raise the clarity of any user interface.

Joshua Porter once said that “The fastest way to improve your user interface it to improve the copywriting.”

Take Slack for example: in a crowded and saturated market they’re crushing all competition. Why? Part of their success is clever copywriting. It sounds consistently different.

UX Writing

by Thomas Byttebier · Digital Designer
in Copywriting is interface design

by Thomas Byttebier · Digital Designer

in Copywriting is interface design

Good UX copy is like a good speaker. It makes its users feel lighter, encouraged and capable. So to write UX copy that moves your users, similar principles apply.

by Tobias Van Schneider
in How to write UX copy that makes your product a joy to useby Tobias Van Schneiderin How to write UX copy that makes your product a joy to use

Ask yourself if you even need the error message. Before writing anything, consider if there’s a way to redesign the experience so there’s no error at all.

by Spotify Design
in The Art of the Error Messageby Spotify Designin The Art of the Error Message

Words have the power to energize populations, to clarify confusing situations, and to comfort when someone needs empathy.

by Tanya Grant · Writer at Microsoft
in UX Writing: Side Effects May Varyby Tanya Grant · Writer at Microsoftin UX Writing: Side Effects May Vary

By choosing words that people most commonly use in online searches, you’re showing customer empathy by writing “in their own words.”

by Jennie Tan · UX Writer @ Dropbox
in 4 ways to show the value of UX writingby Jennie Tan · UX Writer @ Dropboxin 4 ways to show the value of UX writing

Voice makes your writing more consistent and tone makes it more empathetic. Together, they make your products easier to use.

by Rhiannon Jones · Content designer @ Deliveroo.
in How to use voice and tone in UX writingby Rhiannon Jones · Content designer @ Deliveroo.in How to use voice and tone in UX writing

See all from UX Writing

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