The simplest (but perhaps least effective) way to integrate research is to think of it as a tool for validation.


By making research happen at the right point in the process, things move faster, not slower, because there’s more focus, more informed decisions and less backtracking.


Research


by Judd Antin · Director of Research at Airbnb
in From the Ground Up — Shining a light on how research guides product development at Airbnb

by Judd Antin · Director of Research at Airbnb

in From the Ground Up — Shining a light on how research guides product development at Airbnb

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by Colette Kolenda · Research Lead @ Spotify
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by Jessica Drum · UX Researcher @ Facebook
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by Kie Watanabe · UX Research @ HubSpot
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by Cheryl Paulsen
in Choosing the right user research method for your project
by Cheryl Paulsenin Choosing the right user research method for your project

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