Setting context is important when asking for feedback. If you don’t, each person can have a different understanding of how far along your design is and also be keen on giving feedback to different parts of the design.


To receive a lot of feedback, it’s important to set a tone where people feel the freedom and the openness to share. While openness is good, not all feedback are equal. For feedback to be relevant and constructive, it’s also important that they come from the right people.


Active critiques are great, but you may run out of time to cover all the input. Lack of a clear criteria on what to cover can lead to missing out on an important discussion.


Even a great piece of feedback may be irrelevant to the topic you want the group to focus on. If the feedback is insightful and people get excited about it, that can derail the current topic.


Harnessing group input should help de-prioritize feedback that are less relevant. But for others that still come up, measure the relevance based on the goals you’ve stated and the type of feedback you believe the design needs.


Process


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