Words have the power to energize populations, to clarify confusing situations, and to comfort when someone needs empathy.
To deliver a cohesive experience for your customers, you’ll need to stay consistent in whichever style you pick, whether that means title casing or sentence casing your text. When you see a mix of styles out in the wild, warning lights might start flashing in your mind.
UX Writing
by Tanya Grant in UX Writing: Side Effects May Vary
by Tobias Van Schneider in How to write UX copy that makes your product a joy to useby Tobias Van Schneiderin How to write UX copy that makes your product a joy to use